How often do you post on social media? If you’re like most businesses, not enough.
Generating enough content for your social media posting queue is a challenge. While content quality is important, maintaining an active presence is what gets your posts in front of an audience. Social media algorithms reward consistency.
Yet according to the Content Marketing Institute, B2C content marketers struggle to create consistent, high-quality posts. The top five challenges included lack of time, producing engaging content, and producing enough content.
img source: Content Marketing Institute
These pain points probably come as no surprise. Producing enough content that engages your audience is every content marketer’s main task.
But those inexperienced with social media forget one thing: not all content must be original.
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Article From: "Charles Smith" Read full article
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SERPCOM is a full-service Boston digital marketing agency focused on improving online visibility, increasing traffic, raising revenue and providing SEO services. SEO-first: A fundamentally better approach to online marketing.
Digital Marketing | SEO | Web Design & Development | Search Engine Marketing
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