For this week’s episode of Flip The Switch, Power Digital’s CEO, Grayson Lafrenz, is joined by the Founder & CFO of Pura Vida, Paul Goodman! This episode is filled with current topics and how they relate to leading a company.

Talking points include:

  1. Covid-19 curveballs for Pura Vida and consumer brands overall.
  2. KPIs and Leading Indicators – What to measure and the metrics that can cause problems if over-optimized against.
  3. Business partnerships, the importance of talent diversity, and giving power to your employees.
  4. What the future might hold for Paul and his entrepreneur journey, plus the brands he admires.

And so much more! Paul fills this conversation with stimulating conversation that any inspiring entrepreneur should adopt into their work ethic.

 

 

The post Flip The Switch Episode 72: Company Leadership in Changing Times appeared first on Power Digital Marketing.

Article From: "Power Digital"   Read full article

serpcom logoSERPCOM is a full-service Boston digital marketing agency focused on improving online visibility, increasing traffic, raising revenue and providing SEO services.
SEO-first: A fundamentally better approach to online marketing.

Digital Marketing | SEO | Web Design & Development | Search Engine Marketing

serpcom logo

SERPCOM is a full-service Boston digital marketing agency focused on improving online visibility, increasing traffic, raising revenue and providing SEO services. SEO-first: A fundamentally better approach to online marketing.

Digital Marketing | SEO | Web Design & Development | Search Engine Marketing

digital marketing, search engine marketing, SEO - arrow icon

SERPCOM

We build websites, and we drive traffic there.
•   •   •
Digital Marketing | Search Engine Marketing | SEO | Web Design

SERPCOM is a full-service Boston marketing agency focused on improving online visibility, increasing traffic, raising revenue and providing SEO services for leading brands.

Maximize the value of your website and turbo charge your online marketing efforts with SERPCOM. Call or click the button and start making the web work for you.


Just click on the Phone Number to dial on your phone:

(866) 638-7707

(866) 638-7707