Google search antitrust trial updates: Everything you need to know (so far)
The landmark court case brought by the US Justice Department could spell huge changes...
Google search antitrust trial updates: Everything you need to know (so far)
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9 Steps to Building and Nurturing Your Brand Community on Social Media
9 Steps to Building and Nurturing Your Brand Community on Social Media
Brands keep seeking ways to foster deeper relationships with their audience. Social...
Microsoft calls deceased NBA player ‘useless’ in AI-written obituary
Microsoft calls deceased NBA player ‘useless’ in AI-written obituary
The MSN article that was supposed to pay tribute to the late NBA star Brandon Hunter...
SEO, generative AI and LLMs: Managing client expectations
SEO, generative AI and LLMs: Managing client expectations
Managing client expectations requires a calculated approach, especially when the...
What’s new with the Google helpful content update
What’s new with the Google helpful content update
Now that Google has released the September 2023 helpful content update, let's dig in...
A guide to multichannel marketing for one-person marketing teams
A guide to multichannel marketing for one-person marketing teams
Being a one-person marketing team can be an exciting, if stressful opportunity. Learn...
Properly preparing for the predictable: Peak seasonality
Properly preparing for the predictable: Peak seasonality
You know your peak season is coming, but are you actually prepared for it? Here's...
Google September 2023 helpful content system update rolling out
Google September 2023 helpful content system update rolling out
This update should take a couple weeks to roll out and is the first update of this...
Amazon launches new search functions on mobile to rival Google
Amazon launches new search functions on mobile to rival Google
The retail giant is rolling out new search and discovery tools, including multimodal...
TikTok quietly adds Wikipedia snippets to its search results
TikTok quietly adds Wikipedia snippets to its search results
Google may now face serious competition in TikTok as the platform expands its SERPs...
Perfecting prompts for SEO content development
Perfecting prompts for SEO content development
Learn how to craft exceptional prompts that can lead to compelling and high-quality...
A 6-minute process to diagnose E-E-A-T issues
A 6-minute process to diagnose E-E-A-T issues
In a future filled with E-E-A-T and AI, SEO will be less about doing and (possibly)...
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