Digital Marketing & PPC

We're excited to announce the nominations for this year's Search Engine Land Awards....

Adapt to recent Google updates while maximizing brand visibility, traffic and sales...

Shutting down a website is easy. But having to do it along with redirects can get...

Google is taking a stand in the UK to educate the general public and stop financial...

Microsoft may be expecting some big holiday campaign spending this year as it rolls...

Identify where you can reduce your marketing costs and increase profitability without...

The way companies evaluate and set salaries is evolving. Get the digital marketing...

Here are some test scenarios that may lead Google to index the content inside an...

Quality leads create more conversions. But what exactly does “quality” mean when it...

Semantics = theory of meaning, yet most define semantic search with a focus on...

Looking to prove the value of SEO? Put math behind your budget asks by measuring the...

Ad copy is a critical component of ad relevance. Here are five examples of PPC ads...