What Is Third-Party Data?
Data is the fuel that makes modern digital marketing engines run. And that fuel...
What Is Third-Party Data?
Programmatic Display Advertising
Programmatic Display Advertising, DSP, Display Advertising, Google Display Ads
What is an Influencer?
What is an Influencer?
Have you seen young teens performing odd dances at seemingly random times? Likewise,...
Best Practices for First-Party Data Collection
Best Practices for First-Party Data Collection
In 2021, virtually everyone who owns a computer is familiar with the concept of data....
Anatomy of an Email 101: A Full Guide
Anatomy of an Email 101: A Full Guide
Email is one of the most ubiquitous digital communication methods used in business....
What is Amazon Pay?
What is Amazon Pay?
You’ve probably had the experience of finding a dreamy product from Amazon Fresh,...
How to Successfully Market For Amazon Prime Day
How to Successfully Market For Amazon Prime Day
It’s shoppers’ favorite holiday again. No, we’re not talking about Black Friday or...
How to Configure the Facebook Conversions API with Shopify
How to Configure the Facebook Conversions API with Shopify
If you have followed our posts and social lately, you most likely have seen a large...
Launch Your Brand — How to End up on TikTok’s ‘For You’ Page
Launch Your Brand — How to End up on TikTok’s ‘For You’ Page
In only a few years of its existence, TikTok is the social media platform that has...
Advanced Audience Retargeting with DataQ
Advanced Audience Retargeting with DataQ
Why First Party Data In Google’s recent privacy policy update, they stated that they...
How to Create a Digital Marketing Plan (for the second half of the year)
How to Create a Digital Marketing Plan (for the second half of the year)
A digital marketing plan may sound like an overwhelming concept, but our digital...
How to Measure Content Marketing ROI
How to Measure Content Marketing ROI
Intro: What is Content Marketing ROI? In content marketing, return on investment...
Combining Data Sources and Insights for Actionable Results
Combining Data Sources and Insights for Actionable Results
Let’s say you have an e-commerce business highly dependent on the data you capture in...
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