A Google Ads script that uses GPT to write RSAs
This script can help you leverage GPT's API to use the maximum number of RSA assets...
A Google Ads script that uses GPT to write RSAs
Social Media Marketing
7 proven methods to explain the value of SEO
7 proven methods to explain the value of SEO
Reporting on these seven metrics and providing proper context can increase SEO's...
U.S. search ad revenue hit a record $84.4 billion in 2022
U.S. search ad revenue hit a record $84.4 billion in 2022
Search continues to account for the largest share of digital ad spending, with...
Google releases April 2023 product reviews update
Google releases April 2023 product reviews update
With this update, Google's Product Reviews update now covers reviews about products,...
5 Python scripts for automating SEO tasks
5 Python scripts for automating SEO tasks
Looking to streamline your SEO workflows? These five scripts are great starting...
How to glean insights from impression share to boost PPC performance
How to glean insights from impression share to boost PPC performance
Impression share metrics let you identify meaningful optimizations for your paid...
Connected TV’s results transcend the TV screen by MNTN
Connected TV’s results transcend the TV screen by MNTN
Why CTV is an important part of any search strategy. The post Connected TV’s results...
Google Ads tests new verification badge
Google Ads tests new verification badge
Google is continuing to test badges for advertisers that have been verified by Google...
10 minute TikTok videos are gone
10 minute TikTok videos are gone
TikTok has not made any official announcements regarding the change, and it's unclear...
How to build an E-E-A-T strategy for local SEO
How to build an E-E-A-T strategy for local SEO
Develop a holistic strategy that emphasizes the quality of your organization's...
How to think about brand exclusions for Performance Max
How to think about brand exclusions for Performance Max
Thinking of excluding branded queries from your Performance Max campaigns? Here's...
Google Bard adds more search topics to “Google it” button
Google Bard adds more search topics to “Google it” button
Google also now has a release notes document to track updates to Bard. The post...
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