Suspended Google Ads advertisers may be required to pass advertiser verification
This policy kicks in on October 10, 2023 and will impact some advertisers. The post...
Suspended Google Ads advertisers may be required to pass advertiser verification
Social Media Marketing
Google search antitrust trial ready to begin: What’s at stake
Google search antitrust trial ready to begin: What’s at stake
The case alleges Google used its dominant market share to illegally throttle...
How publishers can regain traffic and revenue with affiliate marketing
How publishers can regain traffic and revenue with affiliate marketing
Here's how better affiliate and content strategies can help media companies recover...
Influencer ad spend is now growing faster than traditional ad investment
Influencer ad spend is now growing faster than traditional ad investment
Influencer marketing spend is expected to increase approximately 3.5 times faster in...
Survey: 51% of Gen Z choose TikTok, not Google, for search
Survey: 51% of Gen Z choose TikTok, not Google, for search
New survey finds Gen Z prefers TikTok due to the video format of the results and more...
How to use Google Analytics 4: A complete guide
How to use Google Analytics 4: A complete guide
Looking to learn Google Analytics 4 for SEO? Here's a comprehensive walk-through with...
Google to make political ads disclose AI content
Google to make political ads disclose AI content
Political campaigns must clearly state when AI-generated images and audio have been...
4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM
4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM
Ace your holiday promotions with this step-by-step guide. The post 4 tips to prepare...
Best of the Bot: Optimizing a Contact Us page for Google E-E-A-T
Best of the Bot: Optimizing a Contact Us page for Google E-E-A-T
A human asks Search Engine Land's ChatBot what points you need to follow to make an...
Google Ads emails now include customer IDs
Google Ads emails now include customer IDs
Advertisers handling multiple clients will now be able to quickly identify which...
Google will allow NFT gaming ads under updated cryptocurrency ad policy
Google will allow NFT gaming ads under updated cryptocurrency ad policy
These new rules will only affect games that meet specific criteria and are promoted...
Google adds URL Contains targeting functionality to Performance Max
Google adds URL Contains targeting functionality to Performance Max
The feature has been rolled out to better support Dynamic Search ads use cases in...
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